Students Re-envision Taxi Cab Ad Designs


EDAWN’s Non-Profit Foundation and the Washoe County School District announced at a press conference today, that North Valleys High School and Nancy Gomes Elementary School were selected as winners of the “Design a Taxi-Top” competition. School representatives, students, families, and teachers and were also present at the event to share in the honors. The schools received checks for $1000 from the EDAWN Foundation and RBC Wealth Management which will go toward the purchase of classroom supplies. The winning taxi-top designs were also unveiled on taxis parked curbside at the WCSD Administration Building on East Ninth Street, Reno, Nevada.

North Valleys High School was selected as the winner of two high school categories and received two checks for $1,000 each.

Winning entry depicts the diversity of activities in our region, such as camping, NVHS Panther athletics, and an appreciation for our wildlife. This design incorporated photography and digital image elements.

Second place entry highlights the excitement of paragliding on Lake Tahoe and a magical evening of outdoor ice skating among snowflakes, surrounded by snow-capped mountains. A soft palette of colors using colored pencils was the chosen medium.

Nancy Gomes Elementary School won the elementary school category and received a check for $1,000.

Winning entry theme, “Nevada is Wild” conveys a love and respect for the many wild animals in our region, including big horn sheep, bobcat, falcon, fox, and mountain lion. This entry was created with a spectrum of crayon colors.

Washoe County Schools K-12 students showcased designs aimed at improving the image of our community as “A Great Place to Live, Work, and Play”. Visitors to the region, travelers, and families will see there is much more to Northern Nevada where quality of life is a way of life here. Judges from the local community and members of the EDAWN Foundation board took part in the selection process to determine the winners.

“We are so proud to take part in this great campaign sponsored by the EDAWN Foundation,” said Interim WCSD Superintendent Traci Davis. “One of the most important parts of our community is our schools, and we are happy that our students’ artwork will be displayed throughout our area. This is a wonderful way to help all of us focus on what makes Washoe County a great place to live, work, and go to school, and we are thrilled that our students were able to participate in this campaign in such a meaningful way.”

“Not only do we support the students in their creative pursuits, but we also want them to feel valued and acknowledged as an important part of our community, while promoting family and business friendly images on our taxis,” said EDAWN Foundation Board member, Suzy Klass. “It highlights how important a little thing like a taxi top is to changing the image of Reno.”

SOURCE: EDAWN.

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