Vegas NPR Station Shuts Down Reno Music Programming

Nevada Public Radio (KNPR), the Las-Vegas-based National Public Radio member station, announced today that it is canceling its music programming on the Reno-area station, NV89 and is looking to sell the station.

KNPR said that it faced “significant business challenges that have resulted in severe cash flow issues.” Four staff were terminated as part of the cuts.

The station’s longtime CEO is also stepping down.

“As of today, our CEO, Flo Rogers is stepping down so an interim CEO can bring the necessary level of financial and legal expertise currently needed to allow us to move ahead effectively in stabilizing Nevada Public Radio in order to continue serving our audiences,” the station posted on its website.

The station’s former board of directors chair, Jerry Nadal, will serve as interim CEO, and the board’s treasurer will assume financial operations.

NV89 will now broadcast KNPR’s regular program schedule while the station seeks buyers.

“We had great hopes for NV89 and worked very hard to seek out community financial support in Reno with only modest success. Additionally, we are exploring the sale of Northern Nevada and Utah assets,” the station noted.

Bob Conrad
About Bob Conrad 1105 Articles
Bob Conrad is co-founder of ThisisReno. He manages ThisisReno and Conrad Communications, LLC, his marketing communications consulting company. He also works part time for the University of Nevada, Reno.

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