Lime Apologizes for Unleashing Scooters on Reno Streets

Lime bikes in Reno. Image: Bob Conrad.
Lime bikes in Reno. Image: Bob Conrad.

Lime Bike officially apologized to the City of Reno today for unleashing scooters last week on Reno streets without authorization.

“Last week we brought a bunch of our staff, 30 full time people, to work on scooters,” said Lime’s Gabriel Scheer, before apologizing to the mayor and city council for releasing the scooters.

Mayor Hillary Schieve accepted the company’s apology.

“It creates some doubt that you guys are good partners,” she said of the scooter incident. “That really hurt the intention of what you were trying to do. They could be very dangerous. We want to have a great partner.”

Reno Mayor Hillary Schieve.

Councilman Paul McKenzie criticized the company.

“I’m completely offended that our attorneys told you this was illegal and you choose to ignore them,” he said. “I’m not at all happy and I’m not ready to forgive or forget.”

The Reno City Attorney’s Office said it worked with Reno Police to look at the law to see where scooters fell. Lime scooters are considered mopeds under Nevada law.

“Based on the research that was done … pursuant to state law there is no question that they fall under (being classified as) a motor vehicle,” said Deputy City Attorney Brian Sooudi.

Scheer said that July is the earliest scooters will return to Reno if changes to state law are needed.

The City of Sparks on Monday voted to remove Lime bikes from Sparks streets effective January 2019. Sparks officials cited poor communication with the company as part of the reason.

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The Reno City Council today voted to continue its temporary franchise agreement, which expires the end of January 2019. The more than 500 Lime bikes will remain on Reno and Sparks streets for now.

Scheer said that Lime bikes in the Reno area have seen twice the vandalism and theft rates compared with other cities, including trucks running over bikes, graffiti, and pranks that have damaged the bikes.

“We were clearly off to a rocky start,” said Councilmember David Bobzien. “I appreciate the apology. I think we can get there; I just ask for your patience as we move forward in the coming months.”

Bob Conrad
About Bob Conrad 985 Articles
Bob Conrad is co-founder of ThisisReno. He manages ThisisReno and Conrad Communications, LLC, his marketing communications consulting company. He also works part time for the University of Nevada, Reno.

2 Comments

  1. If Lime Scooters are in the same class as Mopeds, will they be strictly driven on the street along with automobile traffic? I’ll bet not. My concern is with the scooters being left laying on the sidewalks willy-nilly. And I’m not surprised by the report of vandalism and theft. I see homeless people running around town on the bikes that I know don’t have the means to pay and even have photographs of a bike that had it’s lock surgically removed. This crap that Lime is providing a vital service to the community is hogwash. No one is using the bikes because they have a need to. Like needing to go to the grocery store or to work. At present it’s basically a novelty…

    • I disagree Michelle, Lime Bikes are used by many in the community as cheaper transportation. It is a vital service! Get with the times…

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