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Press Release Portal

By admin

Welcome to This Is Reno’s Press Release Portal. This is the most economical and efficient marketing tool we offer to Reno-area businesses. It is a guaranteed way to get your news on our website. Additionally, there are more options to share your news to our tens of thousands of readers with push notifications, social media promotions and newsletter links.

This paid content is designed for audience interaction—creating buzz, high click-through rates (CTR) and increased engagement on social media. Previous successful press release campaigns have seen impressions greater than 900,000 and hundreds of clicks to campaign landing pages.

We have made it easy for you to submit your press release in three easy steps below. 

  1. Select your payment option
  2. Select and purchase an optional add-on — analytics reporting and boosts to our social media channels
  3. Complete all of the fill-in fields to submit. 

Features

  • Press-release article published on the homepage of This Is Reno adjacent to our award-winning journalistic content. 
  • A link and preview included in our morning news update that is emailed to nearly 10,000 subscribers.
  • Backlink to your website or landing page.
  • Optional paid social media boost to our Facebook and Twitter accounts (for an additional fee).
  • Optional geographic and demographic targeting to your key audiences (with social boost only for an additional fee).

Contact us for more information or to include this as a part of a comprehensive advertising package.


Submit your article and payment below

Single

$129

• Article appears on front page
• One hyperlink
• Article included in newsletter
• Story kept in archive
• SEO keyword & description

Monthly

$299

• Article appears on front page
• One hyperlink
• Article included in newsletter
• Story kept in archive
• SEO keyword & description
Up to 3 press releases per month*

Annual

$1,499

• Article appears on front page
• One hyperlink
• Article included in newsletter
• Story kept in archive
• SEO keyword & description
Up to 6 press releases per month*
• Push notification to 5,000 accounts
• Branded account on This Is Reno

*Please note: These press release packages are not transferable from month-to-month or beyond the year term in the annual plan.

Purchase

Options

Add-ons

ANALYTICS: Need data on your article’s page views, social media impressions, reach and clicks? This is also for banner add analytics, which include impressions and clicks. Purchase a campaign report below. $75/campaign

SOCIAL BOOST: Article shared to This Is Reno’s Twitter, Facebook and LinkedIn accounts. Push notification to more than 6,000 accounts. $300/post

Add-Ons

Fill out the form below to submit your press release

  • Input the desired dates for your sponsored post to run on This Is Reno. Most articles are on the front page of the website for about 7 days but will remain in our archives indefinitely. Please allow 2 business days to schedule your post.
  • Write the article title here. Do not use ALL CAPS. Shorter is better. Try to limit to 8 words or less.
  • Add a subheadline if applicable. This should be different from the headline. Avoid repeating words from the headline.
  • An original photograph is required for all sponsored posts. No screen-grabs, logos, fliers, illustrations or copyrighted works are accepted. The image should be a horizontal photograph with at a minimum of 1,000 pixels wide. Any text or logos on the photograph shall not comprise more than 10% of the image. Acceptable file formats: jpg, gif, and png. The file should be no larger than 10 megabytes. NOTE: Failure to include a photograph with these requirements will delay the publication of your post.
    Accepted file types: jpg, jpeg, png, gif.
  • Please write the name of the photographer and/or organization with the rights and permissions to republish the images.
  • Summarize the article in less than 200 characters, which will be used for Facebook's article summary. This is required for SEO if you purchase the upper paid Sponsored Post options.
  • Write your article here. Make sure to cover the 5Ws and H: Who, What, Why, Where, When and How. Aim for about 300 to 500 words. Include links within the text, or supply them at the end of the article.
  • Choose one word or a short term that describes your article. This is necessary for SEO if you purchase the upper paid Sponsored Post options.
  • Contact Information

  • Your name will not be published.
  • Your phone number will not be published.
  • Your email address will not be published.
  • Terms & Conditions

  • This Is Reno reserves the right to reject any sponsored content for any reason at any time.
  • Type your full legal name above if you agree to the terms and conditions above.
  • Enter today's date.
    MM slash DD slash YYYY
  • This field is for validation purposes and should be left unchanged.


Notes and disclaimers

  • Right of refusal: We reserve the right to refuse service to anyone, for any reason, at any time.
  • Political and issue-related ad rates are double the listed prices. Cannabis advertising is plus 50%.
  • Comment moderation: We do not moderate comments for paid social posts. We encourage you to diplomatically engage with our audiences if disputes or negative comments arise. Here is a reference for best practices.
  • Disclosure: FTC guidelines mandate all paid content be labeled as sponsored content. Posts are labeled accordingly and backlinks are tagged as sponsored content.