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Reno arch turns pink for breast cancer awareness (photos)

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On Friday, Oct. 2, the Reno arch was illuminated with pink light for the “Paint Nevada Pink” event aimed at bringing awareness about breast cancer to Nevada residents. October is recognized each year as Breast Cancer Awareness Month. Breast cancer is one of the most common cancers in women and the second leading cause of cancer deaths in women.

The event was live-streamed to Facebook from the climbing wall balcony of Whitney Peak Hotel. Nevada Cancer Coalition’s Cari Herington, Cassie Goodman and Steve Fine hosted the evening, and pulled it off with partners from throughout the community.

The statewide campaign also featured participation in Las Vegas, and the livestream included Dr. Rupesh Parikh and Lisa Santwer from Comprehensive Cancer Centers of Nevada broadcasting at the famous Welcome to Las Vegas sign, which also turned pink.

Several major casinos also changed their lights, and both Renown and Saint Mary’s in Reno had pink lights as well.

“Tonight we are here to celebrate ‘Paint Nevada Pink’,” said Herington. “We are here tonight to really promote breast cancer screenings, because mammograms save lives.”

More information on the campaign and breast cancer screening is online at https://www.nevadacancercoalition.org/pnp.

Eric Marks
Eric Markshttp://ericmarksphotography.com/
Born in 1971, Eric Marks was fortunate enough to grow up in a time and family where photography and literature were normal parts of his life. His parents were always enthusiastic and supportive of his photography as a child, and encouraged him to read and write as much as possible. From 2005 to 2012 he owned an award-winning, international, high definition video production company, and has produced video and photography in over 14 different countries on four continents. Eric majored at the University of Nevada, Reno in English/Writing and Art, graduating with English and Photography degrees in 2013, and again with an Art degree in 2018. He teaches all genres of photography at Truckee Meadows Community College, is a freelance photojournalist for several publications, and offers private photography instruction.

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