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Jacobs Entertainment Installs “Neon Line” Sculptures on Fourth Street


Jacobs Entertainment, the Colorado company giving west downtown a makeover by buying up properties and demolishing weekly motels, released today images of sculptures to be installed on Fourth Street corridor.

Two sculptures are being installed this week with another two coming next week. Neon signs will be installed next year, as the company previously promised.

“There will be 8 to 10 sculptures along Reno’s Neon Line over the course of two years,” the company wrote in a statement to the news media.

The sculptures will be rotated every other year.

“All sculptures have been previously displayed at Burning Man,” the company added.

The initial sculptures, which will light up after dark, include:

  • Desert Guard built by Lu Ming, a giant steel Mongolian warrior that stood guard over the playa in 2018
  • SQUARED built by industrial artist Charles Gadeken, a 50-foot tree-like LED lantern sculpture
  • Bloom built by Michael Christian, a large interactive lights and steel sculpture
  • Rearing Horse built by Elko artist and inventor, Barry Crawford, a kinetic horse sculpture made of found objects.

SOURCE: The Abbi Agency.

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