LIGHT UP NEWS RELEASE
On Friday, May 16, local merchants are being asked to “Light Up Reno to End Polio.” On that day, electronic message boards across Washoe Valley will include a message asking people to assist in Rotary International’s worldwide campaign to End Polio Now. The project is being done in conjunction with the Rotary District 5190 Conference being held that weekend at John Ascuaga’s Nugget.
Participating businesses include the Atlantis, Eldorado, Nugget, Silver Legacy and Tamarack Junction casinos, the Reno Aces, Clear Channel and Yesco outdoor sign companies, Krch Realty and Lee Bros. Leasing. Any company interested in adding their sign to the growing list of participants can contact project coordinator David Zybert at [email protected]. There is no cost, as the only requirement for participation is an already existing electronic message board or sign.
The project is the brainchild of Reno Centennial Sunset Rotary member Zybert. “Imagine going to work on a May morning. Imagine that everywhere you look you see businesses united in getting the word out that we are very close to ending polio worldwide. Just imagine . . .”
Rotary and its partners are on the brink of eradicating polio, but a strong push is needed now to end this tenacious disease once and for all. Contributions support immunization campaigns in developing countries where polio continues to infect and paralyze children, robbing them of their futures and compounding the hardships faced by their families. As long as polio threatens even one child anywhere in the world, children everywhere remain at risk.
