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SWAG and Blue Moon Advertising and Promotional Products announce merger

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Chief Operations Officer Bill Sandusky (left) and President and Chief Executive Officer Dave Sutherland of SWAG.

Safeguard Web and Graphics (SWAG) and Blue Moon Advertising and Promotional Products have announced the merger of the two companies. The services and employees of both organizations will now operate under a single entity. The merger allows SWAG and Blue Moon to offer a wider range of services, goods and products to meet its clients’ marketing goals including branding, printing, web/digital, promotional and apparel needs.

SWAG/Blue Moon will continue to be locally owned and operated, creating an even greater resource to assist its clients’ in finding solutions to their day-to-day business and marketing challenges.

“Both businesses have like cultures and client focused philosophies,” said Dave Sutherland, President and Chief Executive Officer of SWAG/Blue Moon. “We realized that when customers need one aspect of marketing promotion, they often need other services as well. Therefore, this was a move that made sense and fit both business models. We will operate under one roof, offering a full range of marketing services and products that neither could offer on its own previously. They will supply services that complement each other’s, from web/digital, to printing to specialty promotions.”

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